What to Import? Start With What You Already Know

Struggling to decide what product to import?
You don’t need trend reports or research tools. The best place to start is with something you already use.

In this video, I share why importing a product you know gives you a major advantage:
 • You understand the quality and function
 • You know what makes it good — and what needs improvement
 • You can spot problems your competitors miss
 • You’re already halfway to understanding the customer

When I started importing, I chose vinyl plank flooring because I had hands-on experience with it. Then I added slat wall panels — not because they were trending, but because my customers were asking for them.

And now? I look at what I personally use, and ask:
Could I make this better? Could I bring it in faster? Could I sell it more efficiently?

This approach works — and it’s how I’ve built a real, profitable importing business in Hawaii.

✅ Don’t start with guesswork. Start with what you already know.

📘 Want to learn how I built my business from scratch?
Grab my full guide here: https://borysrasin.com/built-from-scratch

🌐 More tips: https://borysrasin.com


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